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Twitter Training Overview

Twitter is a social media tool that lets users send out short messages (or "tweets") that are picked up and read by anyone who decides to follow you. This is also referred to as micro-blogging. I like the idea of keeping your message down to 140 characters, because it forces you to be succinct and to the point.

Some have started a Twitter account, sent out a message or two, and then wondered what the big deal is. The big revelation to me came when I found all of the supporting applications and tools that were an adjunct to the Web site. Once you start using some of these tools, the light bulb will go on and you'll find many uses for Twitter.

Benefits
  • Personal promotion and broadcasting
  • Business promotion and broadcasting
  • Reputation/brand monitoring
  • Competition monitoring
  • Event monitoring
  • Information gathering/research
  • As a Search engine

 

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